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Tuesday, 25 February 2025

Kerry’s Couture: Meet Kenyan Fashion Designer Elevating Elegance, One Design at a Time With Kerry By Design

Ruth Kerubo, known to many as Kerry, is a talented fashion designer specializing in haute couture and women's clothing. With a keen eye for detail and a passion for crafting unique, elegant designs, she continuously pushes the boundaries of creativity in the fashion industry. Currently, she is working on launching her own fashion shop, a venture that will bring her distinctive vision and craftsmanship to a broader audience. Wr had the opportunity for an interview with her, check it out below; 

1.Who are you, and how would you describe yourself?

1. I'm Ruth Kerubo, known by most as Kerry, a fashion designer specializing in haute couture and general women's clothing. I have a keen eye for detail and a passion for creating unique, elegant designs. I'm also in the process of opening my own fashion shop to bring my vision to a wider audience.

2.What inspired you to venture into fashion design, and what does fashion mean to you?

2. Fashion has always been more than just clothing to me—it’s a powerful form of self-expression, storytelling, and art. I was inspired to venture into fashion through my mom who's a tailor.Seeing her create lovely pieces got me curious and as a little girl i just had to create some of my own not-so-perfect pieces for my doll.I also tried fashion illustration in my own way and created designs from my imagination.

Also seeing how fashion can transform confidence, mood, and identity fascinates me

To me, fashion is not just about trends; it’s about innovation, craftsmanship, and emotion. It allows me to create pieces that make people feel empowered, unique, and beautiful pieces. I see fashion as a canvas to express individuality and push for creativity.



3.How would you describe your design style, and what makes it unique?

3.My style blends art and structure, creating outfits that feel both bold and refined. I focus on details and fabric texture, bringing a fresh perspective to classic elements. What sets my work apart is how I make sure each piece I craft for a client has a unique unparalleled feature ensuring each piece is more than fashion—it’s an experience.

4.What challenges have you faced as an upcoming fashion designer in Kenya, and how have you overcome them?

4.As an upcoming fashion designer in Kenya, I have faced several challenges, but each one has shaped my journey and strengthened my brand.


1. Building Brand Recognition in a Competitive Market

Haute couture is a niche in the market and establishing my name among established designers is a bit challenging.Nonetheless i believe that focusing on unique, high-quality craftsmanship, leveraging social media marketing, and participating in fashion showcases will help me gain visibility thus growing my brand.

 

2. Financial Constraints

Starting a small fashion shop requires capital for fabrics, equipment, and marketing. To manage this, I have started with custom orders and small production runs and gradually things will fall into place

3. Sourcing High-Quality Materials

Haute couture demands premium fabrics.I have built relationships with trusted suppliers and explored local sources to maintain quality without excessive costs 

4. Building Client Trust & Loyalty

Convincing clients to invest in exclusive, handcrafted pieces sometimes becomes a challenge. I address this by offering exceptional customer service, personalized designs, and showcasing detailed craftsmanship through social media

Each of these challenges has been a learning opportunity, helping me refine my business strategy and vision.

5.Who or what influences your creativity and design process?

5.My creativity is deeply influenced by my teacher and mentor Mary Sasha who's the founder of Sasha Designs Closet and Shalen School of Fashion who has guided me in refining my vision and craftsmanship. Their insights have shaped the way I approach fashion as a whole. Beyond technical skills, she's taught me to push boundaries and infuse meaning into every piece I create.

Exploring different cultural aesthetics,new techniques, textiles, and handcrafting methods is also a constant source of inspiration for me

6.What are your aspirations for your brand, and where do you see yourself in the next five years?

6.In the next five years, I see my brand becoming a recognized name in fashion, known for its innovation, craftsmanship, and artistry. I aspire to open my own fashion house expand into international markets, and possibly showcase at major fashion shows.

I also plan to grow my brand by establishing a strong presence in both physical retail and online platforms.



7.What advice would you give to young designers looking to break into the Kenyan fashion industry?

7.As a young designer myself, I’d say the biggest advice is to stay true to your creative vision while remaining open to learning. Experiment fearlessly, build a strong network, and never stop refining your craft. The fashion industry moves fast, so adaptability and persistence are key. Also, don't underestimate the power of storytelling—your designs should speak beyond just aesthetics!

Meet Reassess Teejay: A Rising Force in Kenyan Hip-Hop

 Kenya’s hip-hop scene is constantly evolving, with fresh talents bringing new energy and authenticity to the genre. One of the rising stars making waves is Reassess Teejay, a Kenyan hip-hop artist known for his unique sound, thought-provoking lyrics, and undeniable passion for music.

Reassess Teejay is not just another rapper; he is a storyteller and lyricist who uses his music to paint vivid pictures of real-life experiences. His style blends hard-hitting beats with meaningful lyrics, addressing issues like everyday struggles, personal growth, and societal challenges. Through his music, he connects deeply with fans, delivering relatable messages wrapped in catchy flows.

One of the things that set Teejay apart is his ability to adapt and evolve with the industry while maintaining his originality. His sound is a fusion of classic hip-hop elements mixed with modern Afrobeat and trap influences, making his music appealing to both old-school rap lovers and the new generation. Whether it’s a club banger or a deep, introspective track, his versatility keeps him ahead of the game.

Beyond music, Reassess Teejay is dedicated to growing the Kenyan hip-hop scene. Listen to his latest track on youtube 


 He actively engages with other artists, collaborates on projects, and inspires upcoming musicians. His goal is not only to succeed individually but also to put Kenyan hip-hop on the global map.

With his determination, lyrical prowess, and ever-growing fan base, Reassess Teejay is a name to watch. As he continues to drop hit after hit, it’s clear that his journey is just beginning, and the future of Kenyan hip-hop looks brighter with him in it.

Game, Set, Match: Unlocking Kenya’s Tennis Potential

 Lawn tennis is a globally popular sport, yet in Kenya, it still struggles to gain mainstream recognition compared to athletics, football, and rugby. With the right strategies, Kenya can elevate tennis to greater heights and nurture world-class players. Here are key ways to improve the sport:

1. Increase Accessibility and Infrastructure

  • More public tennis courts should be built across the country, especially in schools, community centers, and sports complexes.
  • Existing facilities need better maintenance and affordable access to encourage more participation.
  • Partnerships with sponsors can help fund infrastructure development.


2. Develop Grassroots Programs

  • Introducing junior tennis academies can help identify and nurture young talent.
  • Schools should incorporate tennis into their physical education programs.
  • Holding community tournaments can inspire young players and grow interest in the sport.

3. Enhance Coaching and Training

  • More certified tennis coaches are needed to train upcoming players professionally.
  • Coaching clinics and exchange programs with international trainers can improve the quality of training.
  • Young players should have access to modern training techniques and equipment.

4. Increase Sponsorship and Support

  • The private sector should invest in local tournaments, offering financial incentives to players.
  • Government and sports federations must allocate more funding to develop the sport.
  • Establishing tennis scholarships can help talented players train locally and abroad.

5. Promote Tennis Culture and Media Coverage

  • More media coverage and marketing can make tennis more visible and appealing.
  • Hosting international tournaments in Kenya can attract global attention and encourage local participation.
  • Former Kenyan tennis players should mentor and guide the next generation.

With proper investment and commitment, Kenya has the potential to produce top-tier tennis players and make a mark on the international stage

Talent Tuesdays; MJ Fashion and Music as a Form of Self-Expression

 In Kenya’s vibrant creative space, young talents are redefining fashion and music in unique and inspiring ways. One such rising star is M.J,  a fashion enthusiast and singer from Nairobi. Her passion for both fields allows her to express herself creatively, blending style and music into a powerful personal brand.

For MJ, fashion is more than just clothing—it’s a reflection of identity, mood, and artistry. Whether she’s rocking bold statement pieces, effortlessly mixing colors, or curating timeless looks, she sees fashion as an extension of her personality. She believes that style speaks before words do, making it a powerful tool for self-expression. Her ability to transform simple outfits into stunning fashion statements has made her stand out in Nairobi’s growing fashion scene.

Beyond fashion, MJ has a deep love for singing and music, using her voice to tell stories and connect with people. Music and fashion, in her view, go hand in hand—both offering endless possibilities for creativity and self-discovery. She dreams of not only making a name for herself in the fashion world but also carving out a space in Kenya’s music industry, where she can inspire others through her talent and unique sense of style.

As she continues to evolve as a fashion and music artist, MJ remains committed to authenticity, confidence, and self-expression. She hopes to inspire young creatives in Nairobi and beyond to embrace their passions and fearlessly pursue their dreams. With her bold spirit and undeniable talent, the future is bright for MJ a name to watch in Kenya’s fashion and music industries.



Kenya’s Creative Scene Spotlight: Meet Vie – Film Producer, Screenplay Writer & Fashion Enthusiast

 Kenya’s fashion and creative industries continue to thrive, with young visionaries boldly carving their paths. One such multifaceted talent is Vie, a passionate fashion enthusiast, aspiring film producer, and screenplay writer whose love for storytelling and style sets her apart.

Vie’s journey into fashion stems from a deep appreciation for self-expression through clothing. Whether experimenting with bold trends, fusing classic and modern styles, or embracing effortless elegance, she views fashion as a living form of art. Her attention to detail and flair for curating stunning looks have made her a notable presence in Kenya’s fashion space.

Beyond the runway, Vie is making her mark in the film and media industry. She has featured in popular shows such as the Reckless Series on Showmax and is steadily honing her craft in screenwriting and production. While she is currently studying and not fully practising her film career, her passion and drive are already shining through.



Professionally, Vie works in advertising and marketing at a media house, where she continues to expand her creative footprint. Off-screen and away from the fashion lens, she enjoys working out and maintaining a healthy lifestyle through proper diet and wellness routines.



With her unique blend of creative ambition, professionalism, and style, Vie is an emerging force to watch in Kenya’s entertainment and fashion landscape—proof that with passion and purpose, anything is possible.



How to Manage Microplastics for Better Environmental Conservation

 Microplastics—tiny plastic particles less than 5mm in size—are a major environmental concern. They contaminate water bodies, harm wildlife, and even enter the human food chain. Managing microplastics is essential for protecting our environment. Here’s how we can reduce their impact:

1. Reduce Plastic Use

  • Avoid single-use plastics like straws, cutlery, and plastic bags.
  • Opt for reusable alternatives, such as cloth bags, metal straws, and glass containers.
  • Support businesses that prioritize plastic-free packaging.

2. Proper Waste Disposal and Recycling

  • Separate plastics from other waste and ensure they are properly recycled.
  • Dispose of plastic waste responsibly to prevent it from breaking down into microplastics.
  • Participate in community clean-up initiatives.

3. Choose Eco-Friendly Products

  • Use biodegradable or natural fiber clothing instead of synthetic fabrics like polyester, which shed microplastics.
  • Avoid personal care products containing microbeads, commonly found in exfoliating scrubs and toothpaste.
  • Opt for natural cleaning products instead of those with synthetic microplastics.


4. Support Policy and Research

  • Advocate for stricter regulations on plastic production and waste management.
  • Support organizations working to clean up oceans and water bodies.
  • Stay informed about new research and innovations in plastic alternatives.

5. Educate and Spread Awareness

  • Teach others about the dangers of microplastics and how they can contribute to reducing them.
  • Share information on social media and engage in conversations about environmental conservation.

By taking these steps, we can reduce microplastic pollution and create a cleaner, healthier planet for future generations. 🌍

Meet Reety: The Rising Star in Kenya’s Fashion Scene

 In the dynamic world of fashion, young and ambitious talents continue to emerge, bringing fresh energy and creativity to the industry. One such rising star is Reety, a Kenyan fashion model and enthusiast who is steadily making her mark.

Balancing her life as a university student, Reety is not just focused on academics but is also passionately chasing her dream of becoming a successful model. Her journey in the fashion world is driven by dedication, confidence, and a keen eye for style, making her one to watch in Kenya’s growing modeling industry.



From a young age, Reety has been fascinated by fashion and modeling, inspired by both local and international fashion icons. She believes in the power of fashion as a form of self-expression, using her platform to showcase creativity and elegance. Whether gracing the runway, participating in fashion shoots, or simply embracing everyday style, she effortlessly embodies the essence of modern fashion with a unique Kenyan touch.

Beyond modeling, Reety hopes to inspire young women to follow their passions, proving that it is possible to balance education and a thriving career in fashion. She envisions herself working with top designers, walking international runways, and becoming a well-established name in the industry.



With her determination and passion, Reety is on the right path to achieving her dreams, and the future looks incredibly promising for this young Kenyan model.

Living with Disability in Kenya: Community Initiatives Uplifting Lives

 Living with a disability in Kenya presents various challenges, including limited access to education, employment opportunities, and mobility infrastructure. However, numerous community initiatives are working tirelessly to improve the lives of people with disabilities (PWDs), fostering inclusion, empowerment, and self-reliance.

1. Educational Support Programs
Organizations like Action Network for the Disabled (ANDY) and Kenya Institute for Special Education (KISE) provide specialized learning resources and advocacy for inclusive education. These programs equip PWDs with knowledge and skills to enhance their career prospects and independence.

2. Economic Empowerment and Employment
Initiatives such as United Disabled Persons of Kenya (UDPK) and APDK’s Economic Empowerment Program offer vocational training and job placement for PWDs. By fostering entrepreneurship and self-employment, these organizations help individuals gain financial stability and self-sufficiency.

3. Accessibility and Mobility Support
Lack of accessible public transport and infrastructure remains a significant barrier. Programs like Kilifi Mobility Project and The Association for the Physically Disabled of Kenya (APDK) provide mobility aids such as wheelchairs and prosthetics, ensuring that individuals with disabilities can move independently and participate fully in society.

4. Healthcare and Rehabilitation Services
Several health-focused organizations, including Bethany Kids and Cheshire Disability Services Kenya, offer medical interventions, rehabilitation, and therapy to improve the quality of life for PWDs. Early intervention and regular healthcare services are crucial in addressing physical challenges and enhancing well-being.



5. Sports and Social Inclusion
Adaptive sports initiatives, such as Kenya Wheelchair Basketball Federation and Special Olympics Kenya, provide opportunities for PWDs to engage in physical activities, build confidence, and break societal stereotypes. These programs promote social inclusion while advocating for equal opportunities in sports.

Conclusion
While challenges persist, community initiatives in Kenya are making significant strides in supporting people with disabilities. Through education, economic empowerment, mobility aid, healthcare, and social inclusion, these programs create a more inclusive society where every individual, regardless of ability, can thrive. Continued support and policy enhancements will further bridge the gaps and promote equal opportunities for all.

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 From the vibrant town of Thika , Kenya, emerges a young and passionate creative— Flozzy Mauwano , a talented makeup artist whose artistry ...