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Sunday, 3 August 2025

JAYA Fashion Pop-Up: Celebrating Fashion, Art, Identity & Creativity

Mark your calendars for Saturday, September 13th, as Pumzi Africa presents JAYA (Just As You Are) — a vibrant fashion pop-up experience celebrating fashion, art, identity, and creativity in its purest form. Set to be one of the most exciting creative gatherings of the year, JAYA is more than just a showcase — it’s a movement of self-expression, inclusivity, and bold storytelling through style.

Curated with purpose and passion, the event invites designers, artists, models, stylists, photographers, and fashion lovers to come together in a space where individuality is power and creativity knows no limits. The theme “Just As You Are” champions authenticity, encouraging participants to embrace their uniqueness and share their artistic voice unapologetically.



Attendees can expect a fusion of runway fashion, visual art displays, immersive installations, live music, and vendor pop-ups, creating a sensory-rich experience that connects people across style, culture, and imagination. From emerging designers to established names, JAYA offers a platform for creatives to shine and grow their audience.

For the creatives, this is more than an event — it’s an opportunity to be seen, heard, and celebrated. For the audience, it’s a chance to witness fashion as a form of art and identity.

Whether you’re a fashion enthusiast, a creative entrepreneur, or someone simply inspired by originality, JAYA is the place to be — Just As You Are.

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